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Happy Earth Day! 🌎 Today we’re launching a video which highlights our vision for a sustainable world where surplus goods are purposefully used, and poverty and inequality can be eliminated. This is our 25th year and we are proud to have helped over 1.2 million Canadians!
We’re lucky to be part of a sustainable generation who approach the world with a mindset to create a sustainable society. By working together, environment and business can truly become circular.
This video was made with the work of hundreds of people to shine a spotlight on how Brands For Canada is fighting poverty through sustainable action. Thank you to all the artists and athletes involved. We want to draw attention to how communities, people, artists, brands, and businesses can unite for a better world! 🌎
This weekend we celebrate Earth Day! April 22 marks the anniversary of the modern environmental movement started in 1970. Since then, environmental issues like manufacturing and sustainability have become more of a focus for brands and businesses on a global scale.
Gap Canada is one of our brand ambassadors making Earth Day last 365 days a year! They’re committed to making sustainable products, experiences and being responsible.
The GAP Inc. Washwell Program has saved 20 million litres of water, their Water Quality Program protects local waterways and minimizes environmental impact, and this season alone, they’ve sourced over 3.8 million pounds of sustainable cotton. Read more about their efforts to be a more sustainable brand here.
If you’re interested in finding an Earth Day activity or event in Canada, visit earthday.ca.
Last month H&M Canada donated 3 skids of men’s, women’s, and children’s clothing to Brands for Canada. Our volunteers sorted the items and they’ll be sent out to organizations in need across Canada.
As a brand, H&M has made a commitment sustainability through their recycling programs and how clothes are made around the world. This month, H&M was recognized by the Ethisphere Institute as one of the world’s most ethical companies for the seventh year in a row.
“The fact that this is the seventh time H&M is recognized as one of the World’s Most Ethical Companies proves its commitment to set ethical standards and practices in the fashion industry. Their way of working is a proof of ethical and sustainable values are a prerequisite for business success. Congratulations to everyone at H&M”, said Timothy Erblich, CEO at Ethisphere.
Thanks H&M for supporting BFC and sustainability in the textile industry worldwide. If you’re interested in learning more about the world’s most ethical companies, see the full list here.
The big blue buildings of Ikea have sprouted solar panels and wind turbines; inside, shelves are stocked with LED lighting and recycled cotton. Why? Because as Steve Howard puts it: “Sustainability has gone from a nice-to-do to a must-do.” Howard, the chief sustainability officer at the furniture megastore, talks about his quest to sell eco-friendly materials and practices — both internally and to worldwide customers — and lays a challenge for other global giants.
Paul Tudor Jones II loves capitalism. It’s a system that has done him very well over the last few decades. Nonetheless, the hedge fund manager and philanthropist is concerned that a laser focus on profits is, as he puts it, “threatening the very underpinnings of society.” In this thoughtful, passionate talk, he outlines his planned counter-offensive, which centers on the concept of “justness.”
TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world’s leading thinkers and doers give the talk of their lives in 18 minutes (or less). Look for talks on Technology, Entertainment and Design — plus science, business, global issues, the arts and much more.
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The B Team’s mission is to deliver a ‘Plan B’ that puts people and planet alongside profit.
This month Levi’s is launching a first-of-its-kind Made To Order jeans project in New York City’s Meatpacking District store. Master Tailor Ryan Grant-Hays will be making every pair from scratch in the store’s basement sewing room. Customers have the opportunity to run through the entire process and select the materials, customize the fit, and create signature design details using different threads, rivets, and stitching patters. Complex had the chance to be one of the first to run through the experience. And it was awesome.
Check the video to see how it’s done, and hear about why this is such a special program from the Master Tailor himself. When you’re ready to sack up and go fully custom for your next pair of Levi’s, they will set you back $750 (they ain’t cheap, but you’re paying for the best materials you can get and over 10 hours of labor). From first fitting to final product takes 1-2 months.
H&M has, as the first fashion company, launched a global take-back initiative called Garment Collecting.
With this initiative, we encourage our customers to bring in unwanted garments of any brand and in any condition to H&M stores in all 59 markets, to be given a new life.
By collecting used garments H&M contributes to reduce textile waste and turning old textile fibers into new yarn. We want to create new clothes out of the collected garments and close the loop on textile fibers.